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Eileen Kovalski, Global Head of Candidate Experience at General Motors (GM), discusses how GM has transformed its hiring process through automation, particularly with the use of conversational AI. She shares insights into the challenges and successes of implementing these technologies, particularly in enhancing efficiency and improving candidate experience.

- Automation in Hiring: GM implemented conversational AI to streamline repetitive tasks like interview scheduling, significantly reducing time from weeks to minutes and improving overall efficiency.

- Improved Candidate Experience: By focusing on automating administrative tasks, GM enhanced the candidate experience, especially for roles that don’t require a resume, making the process more user-friendly.

- Change Management Challenges: Implementing new technologies in a large, heritage organization like GM required significant change management, highlighting the importance of early and effective communication throughout the process.